CHICAGO - With rivals Indiana and Purdue set to square off four times in the month of February in men’s and women’s basketball, the NIL Store has announced the “February Faceoff.” In conjunction with the upcoming matchups, the Indiana NIL Store and Purdue NIL Store will compete in a first-of-its-kind head-to-head sales competition from Feb. 4 to Feb. 25. The store that sells the most orders of core products during the time period will not only directly support its student-athletes, but also be giving away store items to 10 lucky winners. Upcoming matchups: Feb. 4: Purdue at Indiana (Men) Feb. 5: Indiana at Purdue (Women) Feb. 19: Purdue at Indiana (Women) Feb. 25: Indiana at Purdue (Men) Rules of Competition: The store that sells the most men's and women's basketball core products through Feb. 25 will be declared the winner Giveaway winners will be randomly selected from customers who purchased during the contest window and notified following competition In addition to Indiana and Purdue, the NIL Store currently has stores open with Illinois, Virginia Tech, Duke, Syracuse, UConn, Iowa State, Florida State, SDSU and DePaul, with many more stores currently under construction. ABOUT CAMPUS INK AND THE NIL STORE Backed by Mark Cuban, Campus Ink expanded into the Name, Image, Likeness (NIL) space in 2021 and launched the NIL Store, which serves as a merchandising solution for student-athletes and schools. The NIL Store operates with the firm belief that every student-athlete has an opportunity to capitalize on their NIL. Campus Ink was founded in 1947 on the campus of the University of Illinois and was reimagined in 2015 with an office in downtown Chicago and a production facility in Urbana, Il where the company handles all of its own production and fulfillment. ###